Disney Plus slammed for raising prices and adding “useless” new feature

Chris Hemsworth as Thor standing next to the Disney Plus logoMarvel/Disney

Another day, another pricing hike on Disney Plus/Netflix/insert popular streaming service here. But this time, Disney is attempting to counteract their rising costs with a new feature, though not everyone is happy about it.

Not long after Netflix users have been “forced into piracy” due to rising prices, Disney+ has announced a slate of new plans with higher costs. The streaming service is getting a price hike up to 25% more than it is now.

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The new system will come into place from October 17, 2024. From that point on, the ad-tier subscription will be $9.99, Disney+ Premium will be $15.99, and Hulu will cost $9.99 with ads and $18.99 without.

This is a significant change from when the platform first launched in 2019, when a subscription cost $6.99 without ads. Naturally, this surge has elicited a wave of backlash from subscribers, who disagree with the inflated costs.

As one X user wrote: “These platforms really don’t have enough good shows to be doing all this.”

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“The fact that streaming services have a PAID AD TIER is genuinely f**king disgusting bro. Before we know it, basic cable TV is gonna be back because of the corporate green of these stupid f**king companies. This pisses me off so much, omg,” said another.

To lessen the blow of the new prices, Disney Plus will be adding a “curated playlist” feature on the platform later this year. The playlists will allow continuous content to be played on a loop. This includes Seasonal Content, Pre-School Collection, Epic Stories (for Marvel and Star Wars movies and shows), Throwbacks, and Real Life.

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Subscribers are already stating the obvious: these sound suspiciously like TV channels. As such, they’ve made it clear they’re not buying this new tactic, nor do they think this addition is anything new.

“I’m dead, they reinvented TV channels,” said one comment, while another added: “Disney just recreating cable without the residuals.”

“Channels. They are introducing channels,” said one user.

Another wrote: “The fact we have to pay to have all that makes it useless.”

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If you’re still into streaming, check out all the best horror movies to watch on Disney Plus. Or, to look elsewhere, check out our list of all the new TV shows to stream this month, and find out what new movies are streaming on Netflix and Prime Video.