What do the eyes mean on a Snapchat story?

Snapchat logo on yellow backgroundUnsplash: Alexander Shatov

If you’re a Snapchat Plus subscriber, you might have encountered the eyes emoji under your Story at some point. Here’s everything to know about what it means.

Multimedia messaging app Snapchat continues to innovate and add new features that enhance the user experience and interaction among its community.

In 2022, the platform introduced Snapchat Plus, a premium subscription that offers subscribers exclusive features, such as a Snapchat+ badge on their profile, custom emoji reactions, Friend Solar Systems, priority replies, and much more.

Article continues after ad

One feature that has sparked curiosity among many Snapchat+ members is the appearance of an eyes emoji under their Stories. Here’s everything to know about what it means.

Snapchat Plus logoSnapchat

What do the eyes mean on Snapchat Plus?

The eyes emoji is the Rewatch Indicator, a feature that becomes visible under Stories, and provides valuable feedback to users about the popularity and rewatchability of their content.

Next to this emoji, there is a number that represents the total count of friends who have rewatched the story. This metric offers content creators insight into how engaging their stories are, potentially influencing the type of content they choose to share in the future.

Article continues after ad

However, it’s important to note that while the Rewatch Indicator shows the number of friends who have rewatched a story, it does not reveal their names, or disclose how many times the story was rewatched.

The feature is available for My Story, Private Stories, and Shared Stories, and it’s just one of the many insightful Snapchat+ additions available for paying members.

If you want to learn more about Snapchat and how to use it, you can check out our other guides here:

Article continues after ad

How to pin someone on Snapchat | What does OTP mean on Snapchat? | How to allow camera access on Snapchat | How to remove someone from your Snapchat best friends list | What does ‘other Snapchatters’ mean on Snapchat?